Michelle Robbins
Aimclear, LLC
Vice President, Product & Innovation
For more than 20 years Michelle Robbins has lived at the intersection of technology, marketing, and data. She is an accomplished marketing, technology, and media professional with deep experience as a digital marketing, SEO, and content strategist, analyst, engineer, editor, writer, and speaker. A member of the search community since its beginnings in the late 90s, Michelle spent 12 years at Third Door Media, serving as Editor in Chief for Search Engine Land, Marketing Land, and MarTech Today while also SVP, Content & Marketing Technology.
Sessions
[Panel Discussion] SEO Past, Present, Future: What Every Content Strategist Needs to Know About the Search Evolution
Rich Schwerin led a discussion with a panel of three SEO experts on how organic search is evolving and what every content strategist should know to stay current. The panel explored the past, present, and future of search, debunking some long-held myths, with an eye on where search is heading next. Panelists included Benu Aggarwal of Milestone, Michelle Robbins of Aimclear, LLC, and Towa Ghosh of VMWare.